Company News, Marketing News

IGK Haircare Founders Style Models at Alo Yoga Fashion Show

A variety of hairstyling products like the new Good Spin Flexible Curl Defining Gelee were used backstage.

At the Alo Yoga Holiday 2022 presentation, IGK Co-Founders Aaron Grenia, Chase Kusero, Leo Izquierdo, Franck Izquierdo used IGK hair care products to create to create a variety of wet, slicked back looks for Alo’s first RTW Aspen Collection.    IGK haircare products used by the stylists at NYFW include the following with methods: Apply Good Behavior Spirulina Protein Smoothing Spray ($32) on dry hair, section by section and heat with a blow dryer to lock in smoothness and frizz prote...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters